.An agency defined by its devotion to brands.  We are devotion to creating brands.  We trust in brands. In their strength. In their images. Their significance. Their progressively important place in the lives of their supporters.  More than a corporate number on the balance sheet, a brand is the single most important asset a company owns.

We believe our job is to help clients build their brands and it’s consumer loyalty. We believe what you are looking for is looking for you!

 

 

VTC Relaunching a brand,
how to communicate

PROBLEM: how to communicate--- most VTC customers complained about the old ad campaign non fictional message and some customers even had no idea the company was still in business.

SOLUTION: Create a buzz using the history of VTC and some innovative media placement – including a teaser campaign that did not show product. Premium position in a 100% newspaper plan at the outset (NY Times, NY Post, NY Observer)

RESULTS: Created an enormous buzz and led to eventual reintroducing the brand to the marketplace.